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Bangladesh Embellishment Industry SWOT Analysis

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The Ready-Made Garments (RMG) industry is the backbone of Bangladeshi economy. It plays a pivotal role in the economic landscape of Bangladesh, contributing significantly to the country’s economic growth and development. Adding Embellishments on a Garment enhances the value and customer attraction towards the garments. Hence Embellishment industry plays a vital role in this RMG field as well as Bangladesh Economy. Here we will use a strategic planning tool to get better ideas about the current scenarios of Embellishment industries of Bangladesh through a SWOT analysis. It will provide a structured way to assess internal and external factors that may impact the present or upcoming state of this industries.

A SWOT analysis stands for Strength, Weakness, Opportunities & Thread analysis of a business as well as persons.

Strength

  • Cost-Effective Production:
  • Availability of Textile Graduate
  • Young & Skilled Work Force
  • Large number of Renowned Embellishment Factories
  • Diverse Applications
  • Growing Export Market

Weakness

  • Technology Adoption
  • Shortage of Educated & Technical People
  • Infrastructure Challenges
  • Environmental Concerns
  • Dependency on Manual Labor
  • Lack of Communication Skills

Opportunities

  • Available scope for Technical Person
  • Increasing of in-housed Factories
  • Buyer is moving towards Embellishment Garments
  • Ink Manufacturing
  • GREEN Embellishment Unit
  • Application on Performance Wear
  • AUTOMATION
  • Global Sustainability Trend
  • E-commerce Boom & Print on Demand Business
  • Digital Printing Integration

Threat

  • Lack of clear understanding of Buyer Requirements among the work force
  • FOB or Discount claim
  • Energy crisis
  • Labor retention
  • Fluctuating Raw Material Prices based on Global supply chain process and USD conversion rate fluctuation.
  • Global Economic uncertainties
  • Regulatory changes

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